Creating iOS apps starts with clarity about who will use them, what task the app is meant to perform, and which scenario needs to be addressed in the initial release. A thorough discovery phase helps define the MVP scope, pick the appropriate architecture, and avoid features that look impressive on paper but don't enhance real usage.

After the foundation is in place, attention turns to user interface behavior, performance, and stability across different iPhone models and iOS versions. Consistent navigation patterns, careful state management, and well-planned integrations (payments, authentication, analytics, backend APIs) make the product easier to maintain and scale after it hits the App Store.